Consultant Creative Director and Freelance Product & Digital Experience Designer, specialising in UX/UI, AI, automation and digital products. With over 16 years of experience designing apps, platforms and connected experiences, I combine creative leadership with deep expertise in product design, design systems and emerging technologies. Holding a First Class Honours degree, advanced certification in Applied Generative AI from MIT, and in Digital User Experience & Research Methods, I’m driven by a genuine curiosity for the future of AI, design, technology and how they can create better experiences for people.